Project →
Empowering Generations—Seventeen Magazine Rebranding
Branding UIUX Design
Year → Fall 2021
Fonts In Use → EloquentJFPro/Officina Sans ITC Pro
Objective →
To identify, refresh, and design a dead, dying, or defunct brand, investigate its core values and brand legacy, and create an entirely new visual identity while keeping its original essence. Develop a series of new brand strategies and business opportunities.
Book 01Visual Strategy Guide
Book 02Visual Development Guide
Book 03Visual Standards Guide